Throughout your career, change is inevitable. As your roles, responsibilities and challenges change, so must you. It is essential that you rebrand and reinvent yourself to adapt to new environments and embrace new challenges, targets and prospects. You:Rebranded takes a sideways but forward-thinking look at the changing landscape of work, exploring inconventional thinking, practice and creative strategies to help you be distinctive and equipped for change. Whether you are at the start of your career; an entrepreneur developing new business ideas; or an experienced professional seeking career progression, you will find tools that will enable you to think and act differently and future-proof your skills. Packed with road tested advice, interviews with industry experts and signposts to further reading, You:Rebranded will change the way you brand yourself. Rethink * React * Rebrand
Includes: Identifying how to make your skills future-proof and relevant to more industries Understanding how technology has changed the way we communicate Knowing your industry to give you a competitive edge Developing strategies and techniques to become more distinctive Becoming more aware of the vocabulary you use to describe yourself Adopting fresh perspectives on the notion of challenge, failure and success Exploring how curiosity increases opportunities Understanding the importance of experience and connectivity to increase prospects Creating an appreciation of your support network Learning the importance of being optimised to support your career development.