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Tourism: Principles and Practice 6th edition

Tourism: Principles and Practice 6th edition

Paperback by Fletcher, John; Fyall, Alan; Wanhill, Stephen; Gilbert, David

Tourism: Principles and Practice

£61.99

ISBN:
9781292172354
Publication Date:
16 Nov 2017
Edition/language:
6th edition / English
Publisher:
Pearson Education Limited
Pages:
664 pages
Format:
Paperback
For delivery:
Estimated despatch 31 Oct - 1 Nov 2024
Tourism: Principles and Practice

Description

Thanks to its engaging writing style and accessible structure, Fletcher has become the ultimate one-stop text for any student studying Tourism. Its broad appeal and popularity increases with each new edition, making it excellent value for any student who wants to understand and explore the principles of the subject. Well-liked by students and lecturers alike, Tourism: Principles and Practice is the ultimate reference text for anyone wishing to understand the complex and varied issues involved with such a diverse and constantly changing subject.

Contents

Chapter 1: An Introduction to Tourism Chapter 2: The Nature of Tourism Demand Chapter 3: Tourism Consumer Behaviour Chapter 4: Measuring and Modelling Tourism Demand Chapter 5: Forecasting Tourism Demand Chapter 6: Destinations Chapter 7: The Economic Impact of Tourism Chapter 8: The Environmental Impact of Tourism Chapter 9: The Socio-Cultural Impact of Tourism Chapter 10: Sustainable Tourism Chapter 11: Tourism and Development Planning Chapter 12: Tourism, Crises and Disaster Management Chapter 13: Attractions Chapter 14: Accommodation Chapter 15: Events Management Chapter 16: Intermediaries Chapter 17: Transportation Chapter 18: Public Sector and Policy Chapter 19: Managing Marketing for Tourism Chapter 20: Marketing Planning Chapter 21: Marketing Mix Applications Chapter 22: Information Technology in Tourism

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