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Lean Startup, The: The Million Copy Bestseller Driving Entrepreneurs to Success

Lean Startup, The: The Million Copy Bestseller Driving Entrepreneurs to Success

Paperback by Ries, Eric

Lean Startup, The: The Million Copy Bestseller Driving Entrepreneurs to Success

£14.99

ISBN:
9780670921607
Publication Date:
6 Oct 2011
Language:
English
Publisher:
Penguin Books Ltd
Imprint:
Portfolio Penguin
Pages:
336 pages
Format:
Paperback
For delivery:
Estimated despatch 1 Nov 2024
Lean Startup, The: The Million Copy Bestseller Driving Entrepreneurs to Success

Description

THE INTERNATIONAL BESTSELLING SENSATION 'The Lean Startup changes everything.' - Harvard Business Review ---------- Most new businesses fail. But most of those failures are preventable. The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched. Essential reading for any ambitious entrepreneur, The Lean Startup will teach you to identify what your customers really want. You'll learn how to test your vision continuously, adapting and adjusting before it's too late. With over a million copies sold across the globe, now is your time to think Lean.

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